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New: Trophy's 3Q26 Market Report Read now

Building sites

39 West 37th Street 2026 · Website campaign 119 West 57th Street 2026 · Website campaign 37 East 18th Street 2026 · Website campaign B. Altman Building (198 Madison) 2026 · Website campaign 366 Madison 2025 · Website campaign 1185 Avenue of the Americas 2025 · Website campaign 6 East 45th Street 2025 · Website campaign

Brochures

360 Lexington 2026 · Leasing brochure 601 Lexington 2025 · Leasing brochure 546 Fifth 2025 · Leasing brochure 259 West 30th Street 2025 · Leasing brochure

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Case study 39 West 37th Relaunched with a full Trophy campaign - then 5 leases in 10 days. Read the case study

The campaign, piece by piece

Websites The building's home online - one link with everything Enhanced imagery Empty floors staged, weak photos made institutional Stacking plans Availability drawn floor by floor Video reels The building in motion, cut for listing and email

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Research 3Q26 Manhattan Office Marketing Report How Manhattan office buildings market themselves - measured. Read now

Latest posts

The perfect repositioning candidate Apr 2026 "Landlords spend $100M+ on the building but we still can't get a decent floor plan" Apr 2026 How a great neighborhood map helps you close more deals Apr 2026 How to tell if your building needs a website Apr 2026 How to market a landmark office building (and why it's different than newer buildings) Mar 2026 Stop hoping for the best: How to intentionally target your ideal tenants Mar 2026

Featured Why your building is treated as a commodity (and why it's costing you) Read the post

About Book a Call

01Work 02Case study 03Services 04Research 05Blog 06About 07Contact

info@trophy.inc (212) 470 7457

Table of contents

01 Cover
02 Executive Summary
03 The Three States
04 The Market, Mapped
05 The Presence Ladder
06 Building Identity
07 By Submarket
08 About Trophy

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PDF · 8 pages · Edition 1 · July 2026

Manhattan office marketing and leasing campaigns, from one trusted partner.

Contact

info@trophy.inc
(212) 470 7457

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Work

All projects
39 West 37th Street
119 West 57th Street
37 East 18th Street
B. Altman Building
366 Madison
39 W 37 case study

Services

All services
Websites
Enhanced imagery
Stacking plans
Video reels

Resources

3Q26 Market Report
Blog
The $100/Foot Club

Company

About
Contact

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